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What's on this week

Tuesday, 06 March 2012 14:54

This week at Shock & Oar in Fremantle we’re taking $10 OFF the cost of ALL full priced Shirts, Polos, Rugbys and Tees. (Valid in store to Sat 10 March)

Come down Saturday and stay for Movies in the Square – a free family movie night at Kings Square. This week’s feature is “Bedknobs and Broomsticks” starting 7pm.

Also on this weekend is the Fremantle Chilli Festival Saturday and Sunday 10am – 5pm on the Esplanade Reserve. HOT HOT HOT

There’s always lots to see and do in Freo, come and experience it for yourself! For full details

Published in Latest News

Australia Day in Fremantle, Western Australia

Sunday, 22 January 2012 12:17

Antipodean Tee

Look out for new ‘Antipodean’ Tee in store for Australia Day!

This Australia Day Thursday 26 January come into the port city of Fremantle, Western Australia, for some great things to see and do.

Events kick off with a Citizenship Ceremony on the Esplanade Reserve from 4pm followed by a free sausage sizzle & entertainment.  The Indian Ocean Skyshow will see fireworks launched from a barge off Bather’s Beach and simulcast on Radio 6IX from 7.30pm. Happy Australia Day everyone! 

The Shock & Oar store will be closed on Australia Day to allow our staff to enjoy this family day out!

Published in Latest News

Australian nautical leisurewear brand Shock & Oar has rallied despite a cyber attack that almost destroyed its online business. The attack on its Internet Service Provider (ISP) saw more than 4800 Australian websites, including Shock & Oar’s, destroyed or damaged.


Shock & Oar Director of Sales and Marketing Deirdre Westerhout said the impact has been significant. “This incident damaged not only the live site, but also the backups held by the ISP. It has taken a great deal of time and resource to reinstate the ecommerce website, but we’re pleased to announce its ‘business online as usual’,” she said.


The brand’s retail store has also felt the impact of a flat retail market in the last quarter. Ms Westerhout said low tourist numbers, price sensitivity and cautious consumer sentiment has adversely affected turnover despite major discounting in-store.


“We have had significant price discounting to encourage spending, however with limited effect. We are confident however that the reinstatement of the website as well as several high-profile events will bring increased traffic to our unique nautical brand,” she said.


The upcoming Perth 2011 Sailing World Championships to be held off Fremantle and Perth, Western Australia, in December is one such event. According to organisers the international event will bring over 4,000 sailors and staff to Fremantle, as well as attract hundreds of thousands of visitors to the port city.


“The sailing world championships take place once every four years and are the crucial precursor to the 2012 London Olympic Games sailing competition,” said Ms Westerhout.


“We are very pleased to carry a great range of the Perth 2011 official merchandise in store. It will be an exciting time for Western Australia and Shock & Oar are well positioned to ride that wave of excitement!”



Published in Latest News
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